Wisconsin Distributors serves 30 counties in Southern Wisconsin with two warehouses located in Sun Prairie and Appleton.
The McCormick Family started in Spring Green, WI in 1986 purchasing McCarville Distributing of Spring Green and Mergen Wholesale in Prairie Du Chien. In 2000, they established a majority interest in Wisconsin Distributors. In 2002 Wisconsin Distributors built a new warehouse based in Sun Prairie, where we are headquartered at. In 2006, Wisconsin Distributors purchased Tri-County Distributors in Appleton. In 2017 Wisconsin Distributors purchased River City Distributing of Watertown growing their footprint to 30 counties. With the acquisition of River City, Wisconsin Distributors added several of the finest craft and import breweries to their portfolio.
We distribute domestic, craft and import beers along with craft soda, waters, and energy drinks. Some of our most popular brands include Bud Light, Michelob Ultra, Stella Artois, New Belgium, Goose Island, One Barrel Brewing Company, O’So Brewing Company, Shiner Brewery, Bell’s Brewery, Tyranena Brewing Company, Potosi Brewing Company, and Prime Hydration.
The Groundhog Open is back for 2026⛳️
Registration is now live! Lock in your team using the link in our bio🔗🏌️♂️
Need some Dry January inspo? @untitledartbev has you covered with FLVR!
Their award winning NA beer is fully fermented, expertly filtered, and packed with authentic craft taste🎨🍻
Cherry Bomb is here🍒
@alaninutrition limited release just dropped and you won’t want to miss it🔥
The perfect addition to any bar cart, especially during Dry January ✨
Add @loonersodas unflavored infused mixer to any mocktail for an easy upgrade🍹
Cheers to 25 years🍻
Kieran has been a dedicated part of the WDI family for 25 years, thought it may be even longer. He started with Wisconsin Distributors in Spring Green straight out of high school and has worn many hats over the years, from assisting in the warehouse, helping on the truck, supporting the sign department, and working special events, to his current role on a sales route covering the Dodgeville area throughout Iowa and Lafayette Counties.
When he’s off the clock, you’ll likely find Kieran on the golf course. An avid golfer, he organizes an annual dawn-to-dusk marathon golf outing with three other golfers, raising over $4,700 this year alone for the Iowa County Humane Society. He’s also a certified WIAA official, officiating basketball and football.
His go-to WDI bev? While once a longtime King of Beer drinker, Kieran now typically reaches for a Michelob Ultra, though he’s truly a connoisseur of many beer styles🍺 His license plate actually reads BYOBUD.
Thank you for everything you do, Kieran! Cheers to 25 years🎉
Meet SPYLT @spyltmilk 🥛The drink that does it all, protein + caffeine in one can, lactose-free, and zero sugar.
Available now in some pretty awesome flavors🍫🍓
The perfect January mood board ✨🍺 Staying on track never tasted this good with Michelob Ultra Zero! @michelobultra
We know what we’ll be celebrating with at midnight @onebarrelbrewco 🍾
Cheers to 2026 🥳
